Burberry: The Iconic British Fashion Legacy
Since its founding in 1856, Burberry
Thomas Burberry, a former draper's apprentice, opened his first store in Basingstoke, England, where he focused on creating durable outerwear. His breakthrough came with the invention of gabardineTrench Coat, designed originally for British military officers during World War I. Post-war, the Burberry Trench CoatNova Check
The Nova Check pattern, introduced in the 1920s, evolved into a global symbol of British luxury. Initially used as a lining, the pattern later adorned scarves, handbags, and accessories, though its widespread appeal eventually led to overexposure, forcing Burberry to rebrand in the early 2000s. In the 21st century, Burberry revitalized its image under the creative direction of Christopher BaileyRiccardo Tisci. Innovations included embracing digital marketing—being one of the first luxury brands to livestream runway shows and collaborate with tech giants like Apple. The brand expanded its offerings beyond outerwear, introducing diverse product lines, including fragrances, eyewear, and signature accessories, all while maintaining its commitment to sustainability and craftsmanship. Their latest collections continue to blend heritage aesthetics with contemporary urban influences. Today, Burberry remains synonymous with British elegance, continually redefining luxury fashion while honoring its storied past. From royal warrants to global runway shows, its journey reflects resilience, innovation, and undying prestige in the ever-evolving fashion landscape. For those seeking a closer look at Burberry's curated products, explore this detailed product catalog
The Beginnings of a Legacy
The Rise of the Trench Coat & Check Pattern
Modern Reinvention & Global Expansion
What's Next for Burberry?