The Timeless Legacy of Burberry: A Story of British Elegance
Since its founding in 1856, BurberryBasingstoke, England, has grown into a global fashion powerhouse, celebrated for its iconic trench coats, distinctive check pattern, and commitment to quality craftsmanship.
The Origins of an Icon
Thomas Burberry, a 21-year-old draper's apprentice, founded the brand with a vision to create durable, weather-resistant clothing. His breakthrough came in 1879gabardine, a breathable, waterproof fabric that revolutionized outerwear. This innovation laid the foundation for the brand's legendary trench coat, later adopted by British soldiers during World War I.
The Birth of the Trench Coat
Originally designed as military attire, the Burberry trench coat became a civilian wardrobe staple after the war. Features like the D-ring belt, epaulets, and storm flapsErnest ShackletonThe Iconic Check Pattern
In the 1920s, Burberry introduced its signature beige, black, white, and red check lining. By the 1960s, the pattern adorned everything from scarves to umbrellas, becoming a status symbol. Despite deliberate "under-the-radar"
Innovation Meets Modernity
Under creative directors like Christopher BaileyRiccardo Tisci, Burberry embraced digital frontiers, live-streaming runway shows as early as 2010. Collaborations with artists and focus on sustainability (e.g., recycled materials) showcase its evolution while honoring tradition. For a curated selection of current offerings, explore this detailed product spreadsheet
A Legacy in Flux
From dressing polar expeditions to outfitting modern celebrities, Burberry’s journey reflects adaptability without compromising heritage. As it navigates the future—whether through limited-edition drops or AR shopping experiences—the brand continues to redefine British luxury for a new era.
"Burberry is less about fashion trends and more about invested permanence." — Vogue