Burberry’s journey began in Basingstoke, England, when 21-year-old Thomas Burberry established his own clothing store. Initially catering to outdoor enthusiasts, the brand quickly gained recognition for its durable yet stylish garments. Its breakthrough came in 1879 with the invention of gabardine, a waterproof, breathable fabric revolutionizing rainwear. This material became the foundation of Burberry’s iconic trench coats, later adopted by British military officers during World War I.

The Iconic Trench Coat and Beyond

The signature Burberry trench coat, characterized by its double-breasted design, epaulets, and D-ring belt, remains a cornerstone of the brand’s identity. Over time, Burberry expanded its offerings to include haute couture, leather goods, fragrances, and accessories—each embodying the brand’s fusion of tradition and modernity. The unmistakable check pattern, introduced in the 1920s, became an enduring emblem of luxury.

Innovation and Cultural Impact

Burberry has consistently embraced innovation, from becoming one of the first luxury brands to livestream runway shows in the 2000s to pioneering digital retail strategies. Celebrities like Audrey Hepburn, Kate Moss, and Daniel Craig have further cemented its status in pop culture.

Today, under creative director Daniel Lee, Burberry continues to blend heritage with contemporary aesthetics. Explore Burberry’s latest collections

Commitment to Sustainability

To find exclusive Burberry styles, browse our linked guide featuring seasonal must-haves and limited-edition pieces.