Hi Finds Spreadsheet
Burberry, a name synonymous with luxury, sophistication, and British heritage, has a rich history that dates back to 1856. Founded by Thomas Burberry in Basingstoke, England, the brand initially focused on creating outdoor attire that combined functionality with style. Today, Burberry is celebrated worldwide for its iconic trench coats, distinctive check pattern, and innovative designs that blend tradition with modernity.
Thomas Burberry, a former draper's apprentice, established his first store at the age of 21. His vision was to create garments that could withstand the harsh weather conditions of the English countryside. In 1879, he invented gabardine, a breathable, waterproof fabric that revolutionized the industry. This innovation laid the foundation for the brand's most famous product: the Burberry trench coat.
During World War I, the trench coat became a staple for British officers, thanks to its durability and practical design. The iconic features—such as the storm flap, epaulettes, and D-ring belt—were not merely aesthetic but served specific purposes for soldiers in the trenches. Over time, the trench coat transitioned from military uniform to a timeless fashion statement, adored by both men and women.
In the 1920s, Burberry introduced its signature check pattern, which was originally used as a lining for the trench coats. Characterized by camel, black, white, and red stripes, the check design quickly became a symbol of the brand. By the 1960s, the pattern had gained widespread popularity and was used in a variety of accessories, from scarves to handbags.
While the check pattern remains a cornerstone of Burberry's identity, the brand has continuously evolved to stay relevant in the ever-changing fashion world. Collaborations with contemporary designers and collaborations like the ones featured on this product spreadsheet
Throughout the 20th century, Burberry expanded its reach globally, opening stores in key cities like Paris, New York, and Tokyo. The brand also diversified its product range, introducing fragrances, eyewear, and even high-end timepieces. Despite its growth, Burberry has remained committed to its core values of quality craftsmanship and innovation. In recent years, the brand has embraced digital transformation, becoming one of the first luxury fashion houses to leverage social media and e-commerce platforms. Burberry's innovative use of technology, such as live-streaming fashion shows and interactive campaigns, has strengthened its connection with a younger, tech-savvy audience. Today, Burberry stands as a testament to timeless elegance and innovation. Its products, ranging from trench coats to leather goods, continue to capture the hearts of fashion enthusiasts worldwide. The brand's commitment to sustainability, seen in its efforts to reduce carbon emissions and promote ethical sourcing, further cements its position as a forward-thinking leader in the luxury fashion industry. For those interested in exploring Burberry's latest collections, you can check out the product spreadsheet here
From its humble beginnings in a small English town to its status as a global fashion powerhouse, Burberry's story is one of resilience, innovation, and unwavering dedication to quality. As the brand continues to evolve, it remains a beacon of British heritage and timeless style.Innovation and Global Expansion
Burberry Today
