Founded in 1856 by Thomas Burberry, Burberry has grown from a small outfitter in Basingstoke, England, to a globally recognized luxury brand synonymous with British heritage, innovation, and timeless elegance. Known for its iconic trench coats, distinctive tartan pattern, and innovative designs, Burberry has cemented its place as a leader in the fashion industry.

The Birth of an Icon

Thomas Burberry began his journey with a simple vision: to create durable, weatherproof clothing. In 1879, he revolutionized outerwear by inventing gabardine, a breathable, water-resistant fabric. This groundbreaking material laid the foundation for the Burberry trench coat, which later became a symbol of British style. The trench coat gained global recognition during World War I when it was adapted for military use, further solidifying its practical yet stylish reputation.

The Iconic Check Pattern

In the 1920s, Burberry introduced its now-famous check pattern, originally designed as a lining for its trench coats. This distinctive plaid, featuring camel, black, white, and red stripes, quickly became a hallmark of the brand. Over the decades, the check pattern has been incorporated into everything from scarves to handbags, making it one of the most recognizable designs in fashion history.

Innovation Meets Tradition

Burberry has consistently balanced tradition with innovation. In 2006, under the leadership of then-CEO Angela Ahrendts and Chief Creative Officer Christopher Bailey, the brand embraced digital transformation, becoming a pioneer in merging fashion with technology. Burberry was one of the first luxury brands to livestream its runway shows and adopt social media as a key marketing tool, redefining how fashion connects with a global audience.

Modern Burberry

Today, Burberry continues to evolve under the creative direction of Riccardo Tisci, who joined the brand in 2018. Tisci has brought a fresh perspective, blending Burberry’s rich heritage with modern streetwear influences. The brand has also committed to sustainability, pledging to become climate-positive by 2040 and reducing its environmental impact through innovative practices.

A Global Community

Burberry’s influence extends beyond fashion. The brand actively supports communities through its Burberry Foundation, which focuses on empowering young people and promoting sustainability. From funding youth organizations to reducing waste in its supply chain, Burberry demonstrates its dedication to making a positive impact on the world.

For those interested in exploring Burberry’s latest collections, you can find a detailed product list on this electronic sheet. Discover the perfect blend of tradition and innovation that defines Burberry’s enduring appeal.

Conclusion

Burberry’s story is one of resilience, innovation, and timeless style. From its humble beginnings to its status as a global luxury powerhouse, the brand remains a testament to the enduring allure of British fashion. Whether through its iconic trench coats, pioneering designs, or commitment to sustainability, Burberry continues to inspire and captivate fashion enthusiasts worldwide.