The Iconic Journey of Burberry: A Timeless British Legacy
Founded in 1856 by Thomas Burberry, the eponymous brand has grown from a small clothing shop in Basingstoke, England, into a globally recognized symbol of British luxury
At just 21 years old, Thomas Burberry opened his first store, initially focusing on outdoor attire. His breakthrough came in 1879 with the invention of Gabardine, a breathable, weatherproof fabric that revolutionized rainwear. The material's durability and water resistance made it an instant hit among explorers, aviators, and even military personnel. One such admirer was Sir Ernest Shackleton, who wore Burberry Gabardine during his Antarctic expeditions. By the early 20th century, Burberry became a staple for British officers in World War I, leading to the creation of the iconic Burberry trench coat. Designed with functional details like epaulettes and a gun flap, the coat remains a cornerstone of modern wardrobes. The classic Burberry check, introduced in the 1920s as a lining for trench coats, evolved into a status symbol. However, by the 2000s, the brand faced challenges due to overexposure. Under the creative direction of Christopher Bailey
Today, Burberry continues to redefine luxury under current chief creative officer Daniel Lee, who reintroduced the iconic Equestrian Knight logoSHAUN
Burberry’s commitment to craftsmanship is evident in its made-to-order atelier
From royal warrants to Hollywood red carpets, Burberry’s influence endures. As veteran editor Anna WintourBurberry is Britain’s romantic heartbeat made tangible.curated product guide.From Humble Beginnings to Global Fame
Symbol of British Heritage & Modern Reinvention
A Legacy Woven in Fabric