Home > The Iconic Story of Burberry: A Legacy of British Luxury

The Iconic Story of Burberry: A Legacy of British Luxury

2025-04-08

Founded in 1856 by Thomas Burberry, Burberry

Early Beginnings and Innovation

Thomas Burberry opened his first store at just 21 years old, specializing in outdoor clothing tailored for British weather. His most groundbreaking invention came in 1879 when he developed gabardine, a durable, breathable, and water-repellent fabric. This innovation revolutionized rainwear and laid the foundation for the brand's legendary trench coat, originally designed for military officers during World War I.

The Birth of the Trench Coat

Burberry's trench coat became a symbol of British resilience and elegance. Its functional design, featuring D-rings, storm flaps, and a double-breasted silhouette, quickly transcended military use, becoming a beloved fashion staple.

Expanding Global Influence

By the mid-20th century, Burberry had expanded its reach internationally. Celebrities like Audrey Hepburn and Humphrey Bogart popularized the trench coat, while the brand’s iconic check pattern—first introduced as a lining in the 1920s—became synonymous with Burberry’s heritage. However, in the 1990s, overexposure of the check led to a period of brand dilution. Under the leadership of CEO Angela Ahrendts and Creative Director Christopher Bailey, Burberry underwent a dramatic revitalization, blending heritage with modernity.

A Digital Pioneer

From the first live-streamed fashion show

Sustainability and Modern Vision

Today, Burberry remains committed to sustainability, pledging to become carbon-neutral by 2040. Its collections under Riccardo Tisci and current Creative Director Daniel Lee continue to redefine British luxury while honoring the brand’s storied past.

For those intrigued by Burberry’s legacy, explore their latest collections in this detailed product breakdown, showcasing the enduring craftsmanship behind every piece.

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