Burberry, a name synonymous with luxury and timeless elegance, has a rich history that spans over 160 years. Founded in 1856 by Thomas Burberry, the brand initially started as a small outfitter's shop in Basingstoke, England. From its humble beginnings, Burberry has grown into a globally recognized fashion house, celebrated for its iconic trench coats, distinctive check pattern, and innovative designs.
Innovation and the Birth of the Trench Coat
One of Burberry's most significant contributions to fashion is the invention of the trench coat. In the late 19th century, Thomas Burberry developed a tough, water-resistant fabric called gabardine. This revolutionary material, which he patented in 1888, was lightweight, breathable, and durable—perfect for outerwear. During World War I, the trench coat became a staple for British officers, and its design has remained largely unchanged ever since. Today, the Burberry trench coat is a symbol of sophistication and practicality, worn by both men and women worldwide.
The Iconic Check Pattern
Another hallmark of Burberry is its iconic check pattern. First introduced in the 1920s as a lining for trench coats, the tan, black, white, and red design quickly became a signature element of the brand. Over the decades, the Burberry check has been incorporated into a wide range of products, from scarves and handbags to dresses and accessories. However, in the early 2000s, the brand faced challenges when the pattern became overly ubiquitous and associated with counterfeits. Under the creative direction of Christopher Bailey and later Riccardo Tisci, Burberry has reimagined the check, blending tradition with modernity to maintain its status as a luxury symbol.
Modern Burberry: A Blend of Heritage and Innovation
In recent years, Burberry has embraced digital innovation and sustainability. The brand has been a pioneer in the fashion industry's use of technology, launching initiatives such as "Burberry Bespoke," which allows customers to customize their trench coats online. Additionally, Burberry has committed to reducing its environmental impact, with goals to become carbon neutral and eliminate unnecessary plastic from its packaging. The brand continues to captivate audiences with its runway shows, often blending classic British aesthetics with contemporary influences.
For those interested in exploring Burberry's latest collections, check out this product spreadsheet, which features an in-depth look at some of the brand's most popular items.
From its innovative beginnings to its modern-day evolution, Burberry remains a symbol of British heritage and global excellence. Whether it's the timeless trench coat, the iconic check pattern, or its commitment to sustainability, Burberry continues to inspire and redefine luxury fashion.