The Timeless Legacy of Burberry: A Story of British Elegance
Founded in 1856 by Thomas Burberry, a 21-year-old draper's apprentice, Burberry
In 1879, Burberry invented gabardine, a breathable, waterproof, and hardwearing fabric that revolutionized outerwear. This breakthrough led to the creation of the Burberry Trench Coat, originally designed for British soldiers in World War I. Featuring epaulets, D-rings, and a storm flap, the trench coat became an instant classic, transitioning from military necessity to civilian staple. In the 1920s, Burberry introduced the now-famous Nova Check, a camel, white, black, and red plaid design initially used as a coat lining. Over decades, this pattern became one of fashion's most recognizable symbols, equally coveted and counterfeited worldwide. Celebrities played a crucial role in elevating Burberry's status. From Audrey Hepburn in classic trench coats to modern influencers sporting the TB monogram scarf collection, Burberry maintains cultural relevance through strategic collaborations with global stars. Under CEO Marco Gobbetti and former Chief Creative Officer Riccardo Tisci (2018-2022), Burberry underwent aggressive rebranding, merging digital innovation with British authenticity. Notable moments include: For current season highlights including price comparisons across regions, refer to CNSheet's luxury fashion tracker, covering seasonal Burberry collections in real-time. Burberry has committed to becoming climate positive
With annual revenues surpassing £3 billion, Burberry remains one of the few luxury houses successfully blending centuries of heritage with cutting-edge innovation. As company chairman Gerry Murphy states: Note for Shoppers:export-ready spreadsheet tool [external link]
From Trench Coats to Global Recognition
The Iconic Check Patterns
Digital Innovation Meets Tradition
Environmental Stewardship
Initiative
Details
Regenerated Cotton
100% of cotton will be from regenerative sources
Carbon Reduction
46% decrease in operational emissions since 2023
Conclusion: Heritage Reimagined
Our story continues to be written through the prism of British eccentricity, exceptional craftsmanship, and rebellious creativity...